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You Can Control the Uncontrollable: 6 Days of Energy Insights That May Hit You Like a Bolt of Lightning


Get Strategies to Help You Build Effective Energy Conservation Programs and Save Money in Just 6 Days.

Have you ever tried to photograph a bolt of lightning? The moment you see the flash through your viewfinder and click the button, it’s already gone, and all you’re left with is a shot of a dark sky. Knowing when lightning will strike may be beyond my control, but I haven’t given up trying to capture it.

You may also believe that your energy costs are uncontrollable. If you’re like most people, you see energy as a necessary cost of doing business and something you have very little control over. But unlike with lightning, we can give you the strategies and tools to control your energy costs. By leveraging your data, we can help you save energy, without costing you a lot of money or time.


Managing your energy consumption is as important as managing any other operating cost in your business. Unlike your other operating costs, though, energy is a ghost expense. The waste may be difficult to find, but when you do it’s usually big enough to make you care. That’s what we do at Bruce Power Direct, we leverage your data to help you uncover the opportunities you don’t even know to look for.

If you’re thinking of an excuse right now, I’ve heard them all before:


  • Our equipment needs the power when we need it to run – there is nothing we can do.
  • We’re a 24/7 shop, so we can’t shift our usage – there is nothing we can do.
  • We’ve changed our lights and upgraded our equipment already – there is nothing we can do.
  • We’re in a fixed price contract already – there is nothing we can do.
  • We don’t do fixed price electricity contracts (That’s fine, you don’t have to!).


Here’s the truth. There are some easy ways for you to score quick wins in taking control of your energy costs. You just need to know where to look. In our “6 Insights in 6 days” email series we’ll show you how our customer, Bruce, learned simple but valuable strategies to understand and control his energy spend.


“The daily emails were great. All of the insights provided in the series are focus areas that I observe on a continual basis,”

Certified Energy Manager in the Automotive Industry


It’s time to take a new look at an old way of spending – seeing energy as a critical resource rather than an uncontrollable expense. The first step to controlling your energy cost is to understand it. From hidden penalties to billing errors and more, join us as Bruce discovers ways to save on his energy bills and benefit his bottom line.

Sign up for our Energy Insights email series. In just 6 days you can put yourself on the path to controlling your energy costs. Let’s capture that lightning bolt.